The Metaphor of a Startup

October 24, 2012

It's the story against which all other metaphors are made. The starting of a new business. The pushing of the big green button (or the throwing of a small red lever -- whichever visual you prefer). Well this isn't 'like' starting a new business, because we are starting a new business and its launch is every bit as monumental as any metaphorical implications could possibly suggest.

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